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FRIEDSAM MEMORIAL LIBRARY 

MBA 612 Resources

Professor:  Dr. Michael Russell
Librarian:  Ann M. Tenglund [e-mail: ateng@sbu.edu ; phone: 375-2378]
Date of library session:  Friday, August 22, 2008 (Buffalo Center) and Thursday, September 4, 2008 (Main Campus)


Put a Librarian on your Marketing Team! Help is always available!

Library Web Sites

Searching Tips

  • Wildcard: *
  • Parentheses group parts of searches: (Internet or Web) and market*
  • Quotation marks help you do a phrase search:  "New York State"

Finding Articles

Search Alerts

  • Major database vendors, including Ebsco and ProQuest, offer the option of saving searches and setting up journal alerts.
    • In ProQuest, do your search (for a topic or a journal) and then click on "Set up alert" on the results page.
    • In Ebsco, log into "My Ebsco"--look for the "sign in" link at the top of any page when using a database.

Finding Marketing Journals

Other Marketing and Sales Journals--online!

 

Finding Books and Other Materials in the Library

  • Use FRIAR, our online catalog.
    • FRIAR contains records for print and other items that are physically owned by the library.
    • Electronic journals can be found by using the journal locator.
    • Be sure to write down the color code for the item--consult the signs or use the arrows on the main staircase to find the right floor where your item is.

 

Friedsam Memorial Library
St. Bonaventure University
St. Bonaventure, NY  14778  USA
(716) 375-2323 (general number)
(716) 375-2389  (fax)
http://www.sbu.edu/friedsam

 
Last updated:  09/04/08
Please direct comments to the library webmaster